Jun 17, 2022
Raised within the cannabis community on the hippie communal plant life path. Desiree’s mother was an advocate and educator of plant medicines. Her father was a skilled craftsman in addition to cultivating both hemp and cannabis. Desiree was your typical hippie GenX stoner youth - traveler, followed "The Dead", trim-igrated around the Northwestern region until she finally pursued a business degree to engage in the average 9-5 grind in such industries as Commercial Development and Renewable Energy. And then Desiree was diagnosed (and beat) cervical cancer. For years, she lived a double life working a corporate, non-cannabis job and her off-hours paving my path into the 215 medical cannabis landscape. As a relentless cannabis advocate for others, she found herself advocating for her own life. Desiree’s experience within the Renewable sector birthed the fondness she now has for legislative bodywork and the commencement of laws for Cannabis within the State of California. As a Cannabis Compliance and Operational Analyst Specialist, she bridges compliance, systems, and processes through her intuitive approach to culture, technology, and cannabis governess. From evaluating and condensing operational overhead to regulatory body compliance framework and policy-making, Desiree drives home compliant operational success in an often complicated cannabis business landscape.
Timestamps
0:00 Intro
12:00 Medical to Adult Use Transition
15:40 Challenges in Starting A Cannabis Consulting Business
18:30 SOP vs Playbooks: What’s The Difference?
26:20 Steps to Begin Your Cannabis Consulting Business
45:00 Unpacking California Cannabis Challenges
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